HolidayFrames allows users to create personalized holiday cards on their iPhones, and share them either via e-mail or our social networking service, PhotoShare.

Just like other “add-on” applications, the primary target segment of this aplication is existing PhotoShare community, where people are already familiar with the concept of “visual communication”. The feedbacks from our beta users are quite positive, and it fits really well with the always-connected culture enabled by iPhone.

We also produced a short instruction video and posted to Youtube.